EAST Miami, have you ever heard of it? If you happen to’re a first-time customer to Miami, I’d hazard a guess and say this high-end resort within the coronary heart of the town’s monetary district has by no means actually been in your radar.
That’s as a result of while you’re planning a first-time journey to Miami, you’re most likely going to gravitate in the direction of the well-known Miami Seashore because the must-see space of the town. And who’d blame you – due to the likes of Miami Vice and a complete host of flicks, the glitzy Ocean Drive and swanky South Seashore are iconic.
So once I was planning my 48-hour jaunt to the Magic Metropolis forward of my five-day work journey within the Florida Keys, I wasn’t positive whether or not staying in Downtown Miami was ‘the factor to do’ both.
However after a little bit of analysis and studying up on EAST Miami – present in an space referred to as Brickell – I realised a couple of issues. Regardless of the excessive focus of company enterprise (Miami’s monetary district – or ‘FiDi’ because it’s identified – is the USA’s second largest after Manhattan) Brickell really has a fast-growing restaurant, bar and leisure scene. In different phrases folks, it’s the place to be!
So it was determined. We had been going to forgo a keep by the seashores and guide a keep Downtown.
EAST Miami right here we come…
A trendy keep at EAST Miami
A little bit of background on EAST Miami
EAST Miami is a five-star resort that opened in Brickell Metropolis Centre in Could 2016. It comes from the Swire Resorts group who’ve lodges throughout Asia. That is the primary property they’ve opened in North America and is the inventive work of Miami-based architects, Arquitectonica.
The Location of EAST Miami
As you drive by means of the shiny skyscraper jungle of Downtown Miami, you’ll see that EAST Miami looms excessive above Brickell Metropolis Centre, which in case you’re questioning, is a complicated shopping center that opened to the tune of $1.05bn final 12 months.
This innovatively-designed retail centre is crammed with designer and up to date style manufacturers, a terrific number of eating places and Latin American taquerias, plus all kinds of leisure choices. There’s a Saks Fifth Avenue steps away from the resort (I do know, superb proper?) and also you’ll additionally discover a WeWork co-working place together with a blow dry bar, Victoria’s Secret and all kinds of different fab outlets.
They wish to go along with the philosophy of ‘enterprise meets leisure’ so EAST is right for the enterprise traveller. However as we found, it’s nice for the leisure traveller too.
We had a heat and pleasant welcome at EAST after arriving on the resort late after our flight into Fort Lauderdale. Door workers are tremendous welcoming and supply to take your baggage whereas check-in is tremendous quick and environment friendly. You’re handed your digital door keys and away you go.
Taking inspiration from its sibling properties within the Far East, EAST Miami has a high-tech strategy. So after check-in you utilize a contact display screen to entry the elevator and navigate your chosen ground. Even the elevator was a talking-point, with its mirrors and twinkly lights that solid a little bit of an optic phantasm as we ascended to the 35th ground…
EAST Miami: The resort rooms and interiors
There are 352 rooms in complete at EAST and an additional 89 residence suites. They usually’ve all been given a glossy, business-like really feel by New York outfit Clodagh Design. The foyer alone makes an enduring impression with the textural partitions and sculptural artwork that protrudes down from the ceiling.
With regards to the visitor rooms, assume heat however fashionable wood fittings, picket flooring, clear strains and geometric lighting. The mattress sheets are crisp and white. The toilet is all frosted glass, marble surfaces and modern lighting. And apparently, the designers used Feng Shui, Biogeometry, Radiesthesia (me neither) and crystal therapeutic strategies to curate the visitor rooms.
On a sensible word, we had a great deal of storage, an digital protected, iron, hairdryer, espresso machine (I needed to ask for a kettle – Individuals desire espresso!) and there’s a mini-bar which you’ll entry at an additional price. The wifi sign was nice all through.
The most effective bits are the floor-to-ceiling home windows and wrap-around balcony (which you get within the Nook King and upwards) which lets you admire the view of Downtown Miami and Biscayne Bay in nearly each mild potential…..
Oh and the way may I overlook – the show-stopping ‘bathtub with a view’. Simply wind down the blind utilizing the distant management (or stick with it in case you’re that approach inclined) and revel in a bubble bathtub utilizing the stunning Malin & Goetz bathtub merchandise.
Simply ensure you give your self loads of time – it took some time for the tub to replenish…
Breakfast at EAST Miami
Breakfast at EAST is a complicated but laid-back expertise and it’s all hosted within the onsite restaurant Quinto La Huella – an outpost of the award-winning Parador La Huella in Uruguay.
We liked Quinto La Huella and had a implausible night meal there over the weekend (assessment coming quickly). And on the subject of brekkie, we had been simply as impressed. The continental breakfast was notably good, which can set you again $24 per individual (kids get 50% low cost) however the selection is great.
You’ll get all of the common contemporary fruit, cereals, meats, cheeses and yoghurts with numerous breads and do-it-yourself preserves. They’ve all of the milk choices you could possibly ever think about and, the honey is great and the pastries are unmissable (particularly the buns that are crammed with an oozy dulce de leche filling – they’re insanely good).
Over on the la carte menu, there are issues like French toast, quinoa porridge and egg and pancake dishes began from round $12. We ordered the Huevos Benedict and the Huevos poche with chimichurri and avocado. Though the eggs had been somewhat runny for my liking, the ham base for the Benedict was scrumptious so do get them organized in case you get the prospect.
Sugar Bar and rooftop
You may’t go to EAST Miami with out heading as much as Sugar – one of many causes Brickell can now declare it’s the place to be seen on a Saturday night time.
To avoid wasting you from a super-long learn, I’ll inform you about Sugar in a separate put up. Positioned on the 40th ground of EAST, it affords a implausible rooftop expertise and we liked the cocktails.
The Swimming Pool at EAST
The swimming pool is without doubt one of the main speaking factors at EAST and for good motive. This stunning leafy oasis that adjoins the Quinto La Huella restaurant and trendy shrubbery is like an city jungle that gangs excessive within the sky amongst the skyscrapers.
It spreads throughout a formidable 20,000 sq. foot area and though we didn’t get to strive them out (it was a bit too windy!) there are swimming swimming pools of assorted temperatures to fit your temper.
Issues to do when staying at EAST
One of many issues I liked most about EAST was that it was contained in the shopping center! At first, this will likely not sound very interesting, however belief me, Brickell Metropolis Centre is without doubt one of the most subtle malls you’ll go to. Its inside-outside design and modern structure make it a cool place to only have a nosey round.
Past BCC, there are dozens of eating places a couple of extra outlets on the doorstep of EAST. Head over to The Retailers at Mary Brickell Village for a extra conventional consuming and buying really feel, with a few fashionable eats akin to Balans, DIRT and Rosa Mexicano.
Past the department stores, there are extra issues to do in Brickell than you may count on. This space dates again to the mid 1800s when pioneer William Brickell developed it right into a sought-after neighbourhood and you’ll nonetheless go to the historic Santa Maria lot, as soon as part of ‘Millionnaire’s Row’. Many individuals don’t know, Downtown Miami can be dwelling to the mysterious Miami Circle, a preserved web site that dates again to the Tequesta Indians.
So there you go!
Oh, and undoubtedly try the resort’s cell phone app, which additionally has some implausible recommendations on issues to see and do in Miami.
How do you get to EAST Miami?
EAST is tremendous straightforward to get to (so long as your cab driver is aware of the roads!). It’s only a 15-minute drive from Miami Worldwide Airport and a 30 to 40-minute drive from Fort Lauderdale Worldwide Airport. They use Uber in Miami and there are public transport choices too. The truth is, the Brickell Metrorail station is a 5 minute stroll away (the place you’ll be able to take a practice to each worldwide airports) and the Metromover mild railway station is actually subsequent door and connects you to different elements of the town. EAST Lodge can even prepare airport pick-ups for you through MiRide, with fares ranging from $75 and $127 from Miami and Fort Lauderdale worldwide airports, respectively.
General, we liked our keep at EAST. Each check-in and check-out had been tremendous fast and straightforward and we thought the resort was trendy, but not too pretentious and actually geared to the fashionable traveller. Being a five-star resort EAST is of course on the excessive finish of the finances, with rooms beginning at $219/night time for an City King throughout off-season (the EAST Suite begins from $3,400/night time throughout off-season). We discovered the meals menus had been fairly costly and also you received’t discover there are lots of ‘frills’ within the room in the way in which of biscuits or snacks, however we later came upon that that is partly because of the truth that EAST has a powerful give attention to sustainability and minimal waste (so main credit score to them for that). That mentioned, we thought the resort had very excessive requirements, with a fantastically thought-out design and arguably, the best rooftop bar in Brickell.
Within the phrases of the resort, you’re going to be ‘At East’ right here. Thumbs up.
Have you ever been to EAST Miami or have you ever stayed in Downtown Miami? Be happy to depart a remark and share your journey suggestions and ideas.
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EAST, 788 Brickell Plaza, Miami, Florida 33131, USA. Tel: +1 305 712 7000
Our keep at EAST Miami was complimentary. All views listed here are my very own.